The rate at which jaw-dropping cinema cameras are being released is dizzying. Manufacturers are pushing boundaries and fighting tooth and nail for spec sheet dominance while we get to sit back, watch, and reap the benefits.

Tethering offers a plethora of benefits to almost any photoshoot that go far beyond eliminating the import step.

Drones are awesome, but there are some things you should know before offering drone imagery as a commercial service

Medium format camera systems are tools that not many of us are familiar with, yet they are on the cutting edge of the greatest image quality available anywhere.

Switching camera brands can be slightly daunting.

We've outlined our most popular products categorized by highest number of overall rentals. It's more of a "huh...that's interesting" kind of thing instead of a necessarily scientific cross section of the entire photo industry. Still, it is kind of fun to look at what the trends are in our neck of the woods.

Having less equipment means a lighter camera bag. Sounds obvious, but it's still an important consideration, particularly if you’ll be moving around a lot.

Audio isn't as complicated as you might think. Here we discuss some of the basic equipment needed to record quality audio for your video production.

Mirrorless and DSLRs both have their advantages and their disadvantages. Which one should you be shooting with?

There are a plethora of options available, so this post will serve as an overview for different modes of stabilization with the intention of releasing future posts detailing specifics of each.